Comments on: Thoughts about the near future of news distribution based on some trends

By: Wilbert Baan

Wilbert Baan — Mon, 07 Dec 2009 07:09:50 +0000

Henk, thanks :) You’re right.

The value of trust is very important. Information networks are dense. Transparency (the truth / the process) is the only thing that works in the long term. For people, journalists and for blogs/companies/brands.

As a company or information provider you establish trust by being open about what you do, how you do it and why you do it.

As an individual you establish trust by your online track record. It’s probably more difficult to trust someone without a digital trace.

Both are growing, making the web more transparent and a better source for trustworthy journalism.

By: henk blanken

henk blanken — Sun, 06 Dec 2009 13:03:18 +0000

Wilbert, I agree with you all the way. It’s one of the better overviews I’ve seen. You might be underestamating one trend: the value of trust. I know that journalists will probably no longer be the key validator of information. The network will take care of that. But somewhere in the network there are levels of validation and trust, it’s not a one size fits all kind of mechanism.

I recently tried to define the future of journalism as LIAR, which of course is a ironic acronym. It stands for Local (there will be more value in local news), Investigation (we will have to find better stories than we used to tell), Aggregation (sell what’s available in the network) and Reputation (and make sure there’s some kind of validation or trust involved).

By: wilbertbaan

wilbertbaan — Sat, 05 Dec 2009 07:36:49 +0000

Levien made a comment on this post on Facebook I want to share here.

The return of the “local media”. The “locals” are the people close to you, having the same life style and news consumption. This might be an interesting trend.